- The incorporation of runners who will pick products up from businesses to hand them to the delivery workers is expected to reduce dispatch times by 10 to 15 minutes.
Santiago, 21 August 2020 – In an effort to improve the delivery service in its shopping centers and provide its customers with a more fluid experience, Mallplaza began the dry run of Pit Stop, a physical space in the shopping center’s parking lot where last mile delivery workers will meet a new actor who joins the Mallplaza delivery chain: runners.
The experience will be for runners as well as delivery workers, who will simultaneously receive an order alert, which will allow the runner to go to the business to await the product as the delivery worker heads to the shopping center. The two will then meet in the delivery area, where the delivery worker will receive the order without having to get off and enter the mall.
“We are aware that delivery services have become a much-needed shopping option for Mallplaza customers and to make their experience satisfactory, more fluid and frictionless, we have enabled a system that will allow reducing the delivery times for their orders by between 10 and 15 minutes. For this, Mallplaza joined up with a team of runners who will be responsible for making the connection between the delivery person and the business, working in a coordinated way and meeting in an exclusive area for delivery,” Mallplaza Corporate Commercial Manager Cristián Muñoz said.
During the dry run period, Mallplaza Egaña, Mallplaza Vespucio, Mallplaza Norte and Mallplaza Los Dominicos in the Metropolitan Region; and Mallplaza Trébol in the Bío-Bío Region will have Pit Stop and their teams of runners, which in the first days will number about 20 runners per shopping center, though in Mallplaza Egaña, for example, this number is expected to grow to about 40 runners in just a few days. They will also receive training that includes health regulations and the initiative’s operational functioning, such as the use of tools, spaces and routes. Pit Stop will be implemented in other shopping centers belonging to the company in the short term.
This initiative is free of charge for tenants and is aimed at both food and retail operators and will also benefit visitors, who will be able to circulate through the aisles and spaces without external delivery people, thus complying with the allowed capacity in times of pandemic.
